Description Meta tag optimization

True to its name, description of Vietnamese that is described or description, meta description used to Diễn tả a general, brief your Web content. Google is "interested" to card it wanted the meta description vì snippet (Excerpt) phải đúng Shown on the results page . When this card to help readers Understand the content of Web pages, Google will "priority" to use the meta description.

Meta tag descriptions are three basic uses sau:

1 - Describe the contents page accurately and concisely.
2 - On the search results page, it acts as a short term ad, telling users should click on or not.
3 - Display the keyword oriented, not for ranking purposes, which is shown to people searching for content.Just like the advertising or, not easy to write a good description meta tags. But to the page for the keyword , especially with the competition results, meta description is a very important part to attract traffic from search engines through your site. Meta description is much more important than searching for common keywords because the searcher's intentions are not clear and the different search engines may be different.

Follow certain rules when writing a good meta description will attract traffic to search:

1 - Always be honest description of the contents, except for prohibited content. Do not try to attract people looking for just the meta description while not quite so content. This just losing your brand.
2 - Limit of characters - Google for displaying the current up to 160 characters, Yahoo, MSN is also 165 to 200. Use the lowest level of Google , which is written decription meta tag should only be within 160 characters (including spaces).
3 - Writing as "calling" as possible, while maintaining its descriptive. A meta description perfectly, like a perfect ad - it is compelling and informative.
4 - Just like an ad, you can check the information of the meta description displayed on search pages, but you should be cautious. You should buy keywords through PPC to know how many times "impressed" that keyword received within a certain time and can monitor the CTR of you.
5 - Other than an ad, a click engines for natural search is often very different engine users click on paid results. Do not assume that a strategy for successful PPC advertising is the meta description is good or vice versa.
6 - You must ensure that, on every page of your website must contain the content meta description is different.
7 - A well-written meta description will not be a complete sentence, but it only lists information related to that page. You should also avoid repeating keywords, or keyword stuffing.
8 - It is particularly important to have your keywords in meta tags - the keywords will be highlighted by the search engines, thereby causing more attention to the viewer and to increase CTR your site.
9 - Not that you'll ever have to write meta description. Although conventional logic, it would be better if you write a meta description to self-promote their content and not the Search Engines to review your page and then display the content. I just use this rule if my page is looking forward to 1-3 phrases or search terms important at this time I'll use the meta description for the user to type in the keyword search. However, there are also other cases. If you are directed to the long string of keywords or a larger amount of traffic, such as the hundreds of headlines or blog entries, or even a large product catalogs sometimes you also to the self-selecting Search Engines text accordingly. The reason is simple, when the Search Engines pull, they always show the keywords (and phrases around) which users search. If you catch a meta description of work, you may limit the relevance that the Search Engines index naturally. In some cases, we should put meta description, but not where we also used this way. According Vnpower.org